The one show every entrepreneur should watch If you haven’t seen it already, Billions is an American TV drama series based around leading character Bobby Axelrod – aka Axe – an ambitious manager of a hedge fund company named Axe...
Endorsements by celebrities are great, but endorsements from rafts of happy customers can be even better. The most successful companies have adopted testimonials and reviews. Below is five cracking reasons why using onsite testimonies will benefit you and your...
If you are looking to raise the profile of your company, increase sales of your products or services and grow your profits, then you need to learn how to tell good stories. The art of good storytelling allows you to...
When you start a new Company from the ground up, you have so many new challenges; but  you also have the opportunity to build a new website with just the right structure to benefit from 100% of search engine...
TechCrunch has recently reported that they have acquired documents from an unverified Facebook source which suggests that the social media giant will be launching advertisements within its Messenger app in Q2 2016. This will come in the form of...
Starting a business can feel like a thankless task. No matter how passionate you feel about what you’re doing, the energy necessary for growing an idea from the ground up can start to wane over time. To prompt sales...
SEO stands for Search Engine Optimization, and it entails the use of several strategies to make websites become more visible through search engines. Because there are hundreds of millions of websites online, it can be extremely difficult for new...
In the digital age, networking is still a vital marketing tool. When companies don’t embrace networking, profit margins can start to dip because it is not making fresh connections on a regular basis. When a company wants to network...
The power of mobile has spoken, and as of 2014 mobile browsing overtook desktop browsing for the first time, with more of our online time now experienced through the screen of the SmartPhone or tablet (SmartInsights 2015). However, it...
Social media has quite quickly become the best tool for businesses, big or small, to connect with consumers.According to the 2015 Social Media Marketing Industry Report an overwhelming 92% of marketers said that social media was important to their...