Technologies may come and go, but one thing remains: Word-of-mouth is the most trusted, and least expensive, business-building technique. Too bad most of it is out of your control, right? Wrong. While you can't force your customers and clients to speak...
A website can help a business which is of any age. Whether a start-up company needs a website or a business which has been running for generations, a website can help to create a brand and generate profits. When...
Starting a business can feel like a thankless task. No matter how passionate you feel about what you’re doing, the energy necessary for growing an idea from the ground up can start to wane over time. To prompt sales...
There’s a new breed of company: those that can be set up, and be based from, a coffee shop. The rise of these companies have given way to an uprising in hubs that range from the dedicated business incubator,...
In a month’s time, ghouls, ghosts and grooving zombies will be roaming the streets searching for candy or a pumping night out. But as a startup, what could you be doing for Halloween? Creepy content If you have a newsletter, website...
As a Startup business owner, your budget is tight and every penny and pound you make defines the difference between growth and becoming one of the notorious 50% of start-ups that fail in their first year. During the first...
Businesses that span almost every industry imaginable will, at some point, have a need for a creative agency; services such as web design, graphic design, copywriting and social media marketing are each becoming ever more vital in what is...
Don't underestimate the importance of packaging. It is crucial to the success of your business. Below I discuss the 8 reasons why your packaging is important. From its more traditional functions, to its role on the shop floor and its new role...
When you start a new Company from the ground up, you have so many new challenges; but  you also have the opportunity to build a new website with just the right structure to benefit from 100% of search engine...
Many businesses, especially those using online marketplaces, may want to export their products to other countries. Exporting can introduce a wealth of new opportunities for businesses and help them grow successfully. Understandably, this comes with challenges that don’t arise...