Sales & Marketing

Sales & Marketing

  Technologies may come and go, but one thing remains: Word-of-mouth is the most trusted, and least expensive, business-building technique. Too bad most of it is out of your control, right? Wrong. While you can't force your customers and clients to speak...
You may well have heard of the expression that ‘Content is King’ when it comes to SEO (which is the art form of clambering up those ladders of Google and alike). Yet this phrase can be pretty mystifying for...
TechCrunch has recently reported that they have acquired documents from an unverified Facebook source which suggests that the social media giant will be launching advertisements within its Messenger app in Q2 2016. This will come in the form of...
Endorsements by celebrities are great, but endorsements from rafts of happy customers can be even better. The most successful companies have adopted testimonials and reviews. Below is five cracking reasons why using onsite testimonies will benefit you and your...
When you start a new Company from the ground up, you have so many new challenges; but  you also have the opportunity to build a new website with just the right structure to benefit from 100% of search engine...
SEO stands for Search Engine Optimization, and it entails the use of several strategies to make websites become more visible through search engines. Because there are hundreds of millions of websites online, it can be extremely difficult for new...
In the digital age, networking is still a vital marketing tool. When companies don’t embrace networking, profit margins can start to dip because it is not making fresh connections on a regular basis. When a company wants to network...
Pokémon GO was only released last week and is already breaking records. Any statistic I use in this article within moments will be out of date. In a few days, the nostalgic 90s app was downloaded more than 10...
    Starting your own business is a massive journey, full of highs and lows (and hopefully highs again). We know that a blog is great from SEO-terms because it enables an easy way to keep your website updated with new...
First impressions are important when establishing business relationships, obtaining clients and building a customer base. Signs reflect your company's image and draw attention to your business. This is not something that should be passed over if you want to...