Sales & Marketing

Sales & Marketing

It’s the biggest bugbear that consumers have. If there’s an issue with a product or service, contacting that help line, online or off, can be a major cause of dissatisfaction. For all businesses, making sure your customer service is...
Many businesses, especially those using online marketplaces, may want to export their products to other countries. Exporting can introduce a wealth of new opportunities for businesses and help them grow successfully. Understandably, this comes with challenges that don’t arise...
Today, the world of the consumer moves faster than ever. They communicate with hundreds, or even thousands of contacts in a flash through a singular status update, and consumers can be the literal making or breaking of a company...
It’s something that big corporations do as a matter of course. Whether it’s Carlsberg at Easter, Audi at the Superbowl or M&S at Christmas. Even Ann Sumners are at it on Valentine’s Day. Latching onto national events is a...
In a competitive business climate, it can be tempting to use every available sales channel in order to grow sales, especially in the case of start-ups looking to pay back start-up borrowings. However, since most online marketplaces require some investment...
As a Startup business owner, your budget is tight and every penny and pound you make defines the difference between growth and becoming one of the notorious 50% of start-ups that fail in their first year. During the first...
Social media isn’t something which should be thrown together in a rush or hurry – in fact your social media profiles should be design and put together with time and effort, ensuring they reflect your brand properly and concisely. The...
For those who are just entering the realm of entrepreneurship the topic of a brand story may seem an elusive one. Yet the power of brand stories can be seen all around us, from the squeaky clean and instantly...
Starting a business can feel like a thankless task. No matter how passionate you feel about what you’re doing, the energy necessary for growing an idea from the ground up can start to wane over time. To prompt sales...
In a month’s time, ghouls, ghosts and grooving zombies will be roaming the streets searching for candy or a pumping night out. But as a startup, what could you be doing for Halloween? Creepy content If you have a newsletter, website...